Since 1983 - the year the 123 brand was born - women have been feeling even freer, more self-assured and more confident. Year after year, they invent their femininity as they see fit.
Likewise, their wardrobe has also changed to include more casual clothes, more in tune with their lives today.
That is why in 2019, 1.2.3 is becoming Maison Cent Vingt-Trois. A new lease of life for the brand to be ever more in tune with the mindset of the women we dress. A new name and a new promise of authenticity, well-being and trust.
A new ambition to be more ethical and ecological so that respecting the planet starts from our very wardrobes.
What will never change, however, is our love of casual elegance, women and an impeccably cut outfit.
Marie Gillain lends her natural elegance and ravishing smile to Maison Cent Vingt-Trois’ first collection.
A radiant spokesmodel embodying the Maison Cent Vingt-Trois woman. Marie is a beautiful woman in her forties, renown for her ability to reinvent herself over time, progressing from film to stage with elegance and ease.
An actively engaged woman who communicates her optimism. Comfortable in her own skin and time of life, she is a natural choice to enhance the Maison Cent Vingt-Trois collection.
Looking casually elegant in the spirit of Made in France.
Founded on real expertise, Maison Cent Vingt-Trois prepares three collections every season offering each woman the pleasure of finding an outfit suited to every key moment of the day, at the tip of your fingers.
You’re free to choose your own next must-haves from the business collection for that working-girl look, from the casual chic line for all-day wear or among our finest formal garments for special occasions.
A collaborative whole to delight the Maison Cent Vingt-Trois woman.
Both the website and retail network (178 sales outlets in France and 320 total worldwide) have been redesigned to offer a simple and engaging experience.
Our stores have become places of well-being, meeting, sharing and emotion.
Designed as a lifestyle concept, these boutique-stores are cosy, inviting spaces where customers receive a special welcome.
All services are designed to support the customer experience in a more engaging way and are embodied by our network of brand ambassadors:
Colour matching: to define a palette of colours that best flatter the customer.
Bodystyle: to determine each customer’s body shape and find the clothes which best suit her figure.
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